Email and SMS Marketing

Advanced Customer Communications Management

Main Features

Send emails without the indiscriminate blasting to broad targets. Our system helps maximize the benefits of email marketing by allowing you to better target your audience and engage them automatically:

Data Capture - quickly build your contact database and get more information than just names and phone numbers
Smart Targeting - send tailored and highly relevant messages that will double your results and minimize opt-outs
Automation - automatic handling of messaging chores like filtering lists and triggering messages, thus reducing manual labor and increasing accuracy
Import Contacts - easily import contact information collected through previous opt-in campaigns
Scheduled Messaging - schedule emails to go out at the most effective time to ensure the highest open rates
Templates - choose from a variety of prebuilt and customizable templates, or use your own design; ensures that all your emails look polished and consistent thereby enhancing your brand reputation
Spam Filtering - identify red-flags and common spam-related vocabularies, so your messages land in inboxes rather than junk folders
Click Through Tracking - Track click through rates to see which campaigns work and which don't
Email-to-SMS - combine the best of both worlds: the popularity of email with the effectiveness of text messaging. Send and receive text through any email account

A mobile keyword makes it easy for customers and prospects to opt in to receive important messages and offers. There are no forms to fill out, apps to download, or URLs to remember. All they need to do is text your keyword to your number, and they’re in.

Send text messages (also known as SMS) to multiple subscribers instantly. These services can also be used for notifications, alerts, promotions, appointment reminders, special offers, and more.

With intelligent targeting, send the right message only to the right people at the right time, improving customer engagement and minimizing opt-outs.

Send messages to your customers and prospects, but at the same time, hear back from them no matter where they are and at their own convenience.

Gather insight and data from your audience
Text messages get responded to faster and far more often than email
People prefer text rather than waiting on queues on hold, or emails that go unread or take time to respond

Get feedback on your customers' experience with your organization, service, or product. Subscribers generally text a special mobile keyword, and are automatically sent a series of questions. As they respond, their answers are automatically collected into the user’s database.

Easily add or import contacts into your contact list, so you can start messaging them instantly. No need to manually enter them.

A picture’s worth a thousand words, and Multimedia Messaging Service (MMS) marketing enables you to send mobile marketing messages with captivating pictures or videos. This is a more engaging way to grab your audience's attention and get them interested in your important MMS messages, products, or services. Whether it’s a sale announcement with a coupon or an exciting picture of your new menu, MMS marketing is the best way to deliver a powerful message that boosts your brand’s image.

Targeting can only be as accurate as the data you collect. The Data Capture feature uniquely lets you gather much more information from your subscribers than just their mobile numbers by asking questions and automatically capturing their responses.

Target your messages by filtering targets based on any combination of the information collected
Responses are automatically stored to complete data records
Eliminates the need for multiple methods to collect contact info. Do it all with a mobile keyword!

Click-Through Tracking allows you to track if a contact has clicked a link you sent them, and save that data for future targeting or trigger other events to be carried out.

Site and event tracking allows you to know if a contact has visited your web pages or performed a specific action on you website.

Contacts are sorted into separate distribution groups based on criteria collected, from customer characteristics and specific interests to their behavior. Smart targeting eliminates repetitive and indiscriminate messaging by sending only the most relevant information to the correct audience.

Sends messages at specific intervals whenever someone takes certain actions in the system. Designate the messages and timing, then sit back and relax as the system takes care of the rest.

Online Sign-up Pages (OSP) allow you to opt subscribers in to your mobile campaigns while simultaneously gathering more information about them like their name, interests, and more.

With powerful targeting and automation features, your messaging becomes more effective and engaging.

Send scheduled text messages such as reminders for an upcoming appointment or reservation. Text reminders are more effective because they are seen more frequently than email or voice reminders.

Automatically assign scores to your contacts based on behavior and attributes they take within the system which translates into scores in different categories, making this a great tool for assessing interest and who to target the most.

A fun and easy way to quickly send customers your deals and product information. Simply post your QR Code, which we generate for you, in all your signage, posts, and marketing materials. Then, whenever someone scans it with their phone, they can be redirected to a webpage or sent an auto response.

Auto Response automatically sends a response to contacts that opt-in to your mobile keywords or via QR Codes. But we go beyond simple auto responses by offering dynamic and automated features that do more than just send a static message.

How it works:

Create a message that gets sent to every person who texts a chosen mobile keyword
Different mobile keywords can have different corresponding auto responses
When a subscriber texts in your mobile keyword, our system will then send them the message. It can include things like a thanks for signing up or a link to your webpage
You can even have auto responses set up with a coupon, so contacts are more likely to visit your business or redeem your offers online
Instead of ending the engagement there with just a simple response, you can then take the next step of asking qualifying questions or initiating an Auto Campaign.

Reach out and connect with your entire audience with a pre-recorded phone call. Voice messaging is effective because it allows you to put a human touch to your messaging, and may be preferred by some subscribers both on mobile and landline phones.

Usage scenarios:

Create your own voice broadcast campaign right from your desktop by recording directly or uploading a pre-recorded audio file for broadcast scheduling to one person or group in one go.
Customer Relationship Management - Re-engage customers with a friendly voice message; record a personal and memorable invitation to an event; send a holiday or seasonal greeting to celebrate the occasion with your customers.
Blast urgent or notifications - Send out important, time-sensitive messages that will be heard immediately. Reach even those audience members who don’t use mobile phones or the Internet.

Gain immediate feedback by asking your audience to respond to a question with a simple 'Yes' or 'No'. This is great way to grow your contact database by having contacts opt themselves in to vote.

Text sweepstakes messaging (also known as text to win campaigns) allows businesses to run contests where contacts text in keywords in order to enter to win a prize. It’s truly a win-win situation as customers love opting in to receive prizes and it allows businesses to engage with their customers, building stronger relationships and letting you build a more effective messaging campaign.

Top reasons why text sweepstakes messaging can be so effective for engaging your audience:

98% of text messages are read, compared to just 22% of emails
90% of texts are read within 3 minutes
Text messages get responded to 7.5 times more often and 60 times faster than emails
89% of consumers say they want to text message to communicate with a business, but less than half of businesses are equipped to leverage group texts
Over 60% of consumers would rather text than call when given the option for customer service

With Text-to-Screen, you can make your audience a part of your event by allowing them to text in to share their comments on a large-screen display. Not only will you get them engaged, you can also get valuable feedback and liven up the event in real-time.

Benefits:

With proper disclosure, you’ll be able to automatically collect mobile numbers for future marketing campaigns. You can then follow up with them after the event!
Tailor the display by customizing the background image, colors, and fonts
Screen messages before they pop up in front of the entire audience

Use Cases:

Places of Worship - Engage worshippers by taking questions and prayer requests
Sporting Events - Let fans cheer for their team on the jumbotron!
Concerts and Events - from shout-outs to song requests, the crowd can help make it a night to remember
Conferences - Run on-screen announcements and contests

Boost sales with text coupons, which are easier to create and a lot simpler for customers to remember to bring than traditional printed coupons. In fact, SMS coupons are redeemed 10x more often.

Benefits:

No need for POS system integration. Coupons can be redeemed through a simple web browser.
SMS coupons work through SMS and email, so customers don’t need to download an app to use them.
SMS coupons can’t be ignored or forgotten because they are easy to find and stored on your phone.
SMS coupons offer instant delivery and higher open rates than email or social coupons.

Automatically sync contacts and captured leads on these platforms